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1
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2
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3
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4
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Cooperation with other group members
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The student did not work cooperatively with group members at all.
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The student worked cooperatively with group members at times.
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The student worked cooperatively with group members most of the time.
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The student went out of their way to compromise and work cooperatively with all group members at all times.
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____
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Participation
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The student did not participate in the creation or execution of the commercial at all.
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The student participated in the creation and execution of the commercial minimally.
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The student participated productively in the creation and execution of the commercial most of the time.
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The student participated very productively in the creation and execution of the commercial during all work periods.
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____
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Message
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There was no message in the commercial, or the focus was unclear.
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The message of the commercial was somewhat clear.
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The message of the commercial was easy to understand and there was a logical relationship to the acting.
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The commercial was creative and the overall message was obvious to viewers. The message was easy to understand through the acting.
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____
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Speaking Skills
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Speaker was monotone, quiet and uninterested in material.
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Some expression used. Pace for a commercial was too fast/slow.
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Pace was just right. Good use of expression to convey a message.
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Excellent use of expression to convey a message. Pace was accurate for a commercial.
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____
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Creativity
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No props used to convey the message. No creativity added to the commercial or script at all.
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Limited number of props used (less than 2) to convey the message. Product used already exists so there was limited creativity.
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Some props used to convey the message (3-5). Commercial and product were new and creative.
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Excellent and creative use of props to convey message (5+). Overall commercial idea and product was very creative and well-thought out.
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____
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Total---->
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____
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